In the landscape of data and analytics, it’s easy to become overwhelmed by the number of options available for measuring customer interactions with your business. One measure that has seen
Customer profiles, also known as buyer personas, are a crucial part of an successful online marketing strategy. Well-crafted personas can help you better understand your audience and improve your communication
Last week, FPW Director of Client Strategy Joe Liebersbach attended Adweek’s Convergent TV event in New York City. The event offered a chance to learn about the latest trends and
FPW Media Ranks No. 45 on Adweek 75: Fastest Growing with Three-Year Revenue Growth of 122% Springfield, Oregon, October 24, 2022– Adweek yesterday ranked FPW Media no. 45 in its
