';

The Global Market Essential

An essential tool for success in today’s economic landscape

In today’s global marketplace, e-commerce is an indispensable tool that propels your products and services to the desktops of decision makers all over the world. The international visibility gained with e-commerce means you’re reaching customers who might not otherwise know of your existence. That’s where FPW comes in–by providing a team of skilled individuals who take your idea and turn it into a published and successful e-commerce platform. Whether you’re an e-commerce novitiate or a seasoned expert, FPW has the skills and expertise to set your site apart from the digital noise–and your competition.

With online commercial transactions at your disposal, the potential for profit gains is unlimited–but only with the right design and implementation to achieve your unique objectives. We approach each project with a client-first mindset, developing innovative, content-rich strategies to realize your goals—while offering unprecedented access to our specialists and leadership team as needed. Like all of our projects, our e-commerce deployments are marked by our in-house guarantee of consistency, backed by tried-and-true methods, and analyzed according to coherent measurements.

Image
Image
Influencer Promotion Management
Shopper Journey Analytics
Social Media integration
Customer Segmentation
Product Description Generation
Management of Highly Customizable Products
delimiter image

A Record of Success

FPW has successfully implemented e-commerce solutions for a variety of clients, from local retailers to national large equipment dealers. Our integrated team of branding and merch specialists is seasoned in the management of inventories over 18,000 SKUs. We are proud to consistently achieve bounce rates below 50% for these e-commerce websites. Our e-commerce deployments are consistently characterized by increased e-commerce conversion rates, decreased bounce rates, transaction increases, and revenue increases. In the first week of deploying their new website, one of our clients observed an increase in revenue of 290% compared with the same week of the previous year.

delimiter image

Why sell on your own website?

The advantage of building and maintaining your own e-commerce website lies in ownership, recognition, and trust. When you sell through your own website rather than a third party, you’re garnering brand recognition and trust that you just can’t get through the impersonal nature of a third-party retailer. Selling from your own website encourages returning customers, drives engagement, and allows you to market directly to a customer mailing list. Owning your online “real estate” has a host of other advantages, such as allowing you to collect demographic information and run customer analytics. It also allows you more control over how your products show up in Google search results. If you choose FPW to build your e-commerce site, we’ll ensure your site performs to its full potential–from design and branding to generating sales and running
promotions.

delimiter image

What sets you apart?

Cementing relationships with potential and returning customers on social media is more important than ever. But you can also utilize social selling to reach customers who might not otherwise interact with your brand–and make sales. Choosing to allow customers to purchase directly from social media platforms, such as Instagram and Facebook, allows you to increase brand interaction and product discovery by integrating a simple purchasing platform. While influencer marketing and post sharing can drive business growth and website hits, social media can be more than just a tool for marketing–it can become a sales platform in its own right. With FPW’s proven social tactics, we can identify the best avenues for social media optimization and successfully implement them for a fast turnaround, meaning you make more sales, lead more people to your website and mailing list, and become recognized across platforms.

delimiter image

Social Selling

Cementing relationships with potential and returning customers on social media is more important than ever. But you can also utilize social selling to reach customers who might not otherwise interact with your brand–and make sales. Choosing to allow customers to purchase directly from social media platforms, such as Instagram and Facebook, allows you to increase brand interaction and product discovery by integrating a simple purchasing platform. While influencer marketing and post sharing can drive business growth and website hits, social media can be more than just a tool for marketing–it can become a sales platform in its own right. With FPW’s proven social tactics, we can identify the best avenues for social media optimization and successfully implement them for a fast turnaround, meaning you make more sales, lead more people to your website and mailing list, and become recognized across platforms.

E-Commerce & Payment Processing Platforms

delimiter image
Shopify
delimiter image
WooCommerce
delimiter image
PayPal
delimiter image
Apple Pay
delimiter image
Google Pay
delimiter image
Klarna
delimiter image
Shop Pay
delimiter image
Stripe
delimiter image
WordPress Video Lightbox