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Jon Becker – Creating The Debrief Podcast

Quadco – Site Redesign & Launch
07 February 2023

The Debrief
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01.
Created by Jon Becker in collaboration with FPW Media, The Debrief is a unique, innovative podcast meant to elevate stories from leaders in the tactical industry. The completed first season of the podcast includes 13 comprehensive episodes in audio and video formats. Each episode covers a wide range of tactical topics that cover leaders and legends, training and technology, and critical incident review.
Project
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Jon Becker, the CEO & Founder of AARDVARK Tactical, partnered with FPW to create, brand, and produce an inventive podcast on which Jon could invite guests from the industry to sit down with him and talk about leadership, lessons learned from previous experience, debrief critical incidents, and their chronicle sum of knowledge in the tactical industry. The compelling and thought-provoking stories that industry leaders share on The Debrief contain extraordinary information that isn’t easily found elsewhere. FPW helped Jon build this podcast from the ground up. Along with filming, producing, and editing the first episode, FPW also created a website for The Debrief and managed its social media and PR for the first season.
The Challenges
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  • Guests not accustomed to being on podcasts
  • Small Studio space
  • Separation from AARDVARK
  • First Video podcast FPW has produced

Unique Aspects

The Debrief was a unique experience that required maximum creative effort from the FPW team. By working on this podcast, FPW team members had the opportunity to create a completely custom and visually stunning set after finding the space and choosing its location. FPW also created a detailed template to help Jon Becker structure each podcast episode. From idea to conception, FPW assisted with every part of this task, including set design, public relations work, and website and social media development.

The Results

The first season, which featured 13 guests, was completed successfully and uploaded to all major platforms, including YouTube and Spotify. The show’s second season is currently in production and set to feature more guests and leaders in the tactical industry. Now a multi-award-winning podcast, The Debrief launched to wide industry acclaim and has tens of thousands of unique downloads across the major platforms. Jon has also received many inspiring texts from friends in the industry who praised the work of everyone involved with the project. Recently, FPW won a Platinum MUSE Creative Award and a Centauri VEGA award for our work on the podcast.

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