Anjuna 2017 Rebrand
DescriptionIn 2017, FPW Media worked closely with Anjuna to do complete overhaul and completely rethink Anjuna's branding. FPW Media redesigned the Anjuna website, created a new brand video, captured and printed new lifestyle photography for the office, captured and printed new lifestyle employee headshots and developed a holistic brand guidelines. FPW Media worked hand in hand with Anjuna to develop a sleek, natural and forward thinking brand. Anjuna’s 2017 company rebrand lead to a completely redesigned website with updated core messaging. The new Anjuna Medicine site is designed for the efficient display of information, services and scheduling options, keeping user convenience at top of mind. The sleek, natural site design is a fantastic representation of the clinic and their commitment to radical self-expression in the outdoors. FPW Media worked alongside Anjuna Medicine to craft a video demonstrating their brand anthem, creatively telling the larger story of the company and their montra. The video is highly-stylized, strategically incorporating new branding and health-centered messaging to deliver on the Anjuna PNW vibe.