What Is Custom GPT Training? While AI models like OpenAI’s ChatGPT have certainly revolutionized the way businesses interact with data, automate processes, and personalize experiences, generic AI models often lack
Introduction: AI’s Evolution—From Buzzword to Business Essential Artificial Intelligence is here, now, and transforming industries at lightning speed. From streamlining operations to elevating customer experiences, AI is proving to be
FPW Media Ranks No. 64 on Adweek 100: Fastest Growing with Three-Year Revenue Growth of 122% Springfield, Oregon, October 24, 2023 – Adweek today ranked FPW Media no. 64 in
Navigating a transitional time within a company comes with many challenges, especially when it comes to communicating that transition to a target audience. As many companies look to adopt environmentally-friendly
In the landscape of data and analytics, it’s easy to become overwhelmed by the number of options available for measuring customer interactions with your business. One measure that has seen
Recently, Microsoft announced plans to integrate its AI chatbot, ChatGPT into the Bing search engine. Similarly, Google announced plans to use its chatbot, Bard within the Google search engine in
Customer profiles, also known as buyer personas, are a crucial part of an successful online marketing strategy. Well-crafted personas can help you better understand your audience and improve your communication
Last week, FPW Director of Client Strategy Joe Liebersbach attended Adweek’s Convergent TV event in New York City. The event offered a chance to learn about the latest trends and
FPW Media, a comprehensive digital marketing agency and creative studio in Springfield, Ore., has become carbon neutral to do its part in helping the environment. With the transition to digital
FPW Media Ranks No. 45 on Adweek 75: Fastest Growing with Three-Year Revenue Growth of 122% Springfield, Oregon, October 24, 2022– Adweek yesterday ranked FPW Media no. 45 in its
